Return to course: Six Figure Professional Artist – Part 4
Artist Business Academy
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Six Figure Professional Artist - Part 4
Introduction
Introduction To Promotion & Marketing
The Market For Art
Lack vs Abundance
Attracting An Audience
1000 True Fans
Value of Audience
The Dan Kennedy Lesson
Content Based Marketing
What is Content Based Marketing
Why Content Based Marketing Is So Powerful
Types of Content To Create
Story Telling Through Art
Written Content
Photo Based Content
Video Content
Live Streams
Social Media Platforms
Overview of Social Media
Facebook
Instagram
YouTube
eMail Marketing
Overview of eMail Marketing
eMail Database Systems
Capturing eMails
Incentives To Get People On eMail List
eMailing Database
Newsletter
Promotions
Why Promotions
Scarcity
Urgency
Events
Sales
Value Added Sales
Second Purchase Incentives
Promotional Materials
Paid Advertising
Overview of Paid Advertising
Pay To Play Model
When To Pay For Ads
What Type of Ads to Pay For
Gauging Success of Ads
Life Time Value of Customers
Why Content Based Marketing Is So Powerful
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